Up&Up recently added Jami Mullikin as the Vice President of Strategy. Jami comes with more than 20 years of agency and corporate leadership experience, most recently leading the sales and marketing teams within a leading enterprise software provider.
Prior to that, Jami served as worldwide director of marketing technology for a Fortune 1,000 organization and held key roles in marketing agencies in Greenville, South Carolina.
“Up&Up is a better version of itself because of Jami,” said Up&Up CEO Adam Landrum. “With his marketing, consulting, and enterprise services background, his breadth and depth of experience is a tremendous resource for our clients, our agency, and our team. We are very excited and fortunate to have Jami join our team.”
In this role, Jami will oversee Up&Up’s account service, creative, and digital teams and serve as a key member of the executive leadership team. His role places strategy at the forefront of each client relationship. He will provide the oversight of producing great work for the life-cycle of every client, project, and engagement.
“I have known Adam for more than 10 years and always admired his leadership and the team at Up&Up,” Jami said. “When he explained his mission was not to just own a marketing agency but to own a business that uplifts others, and he is doing that with a focus on higher education… I was sold. I have always been motivated to make marketing matter and my new role at Up&Up is a perfect fit.”
For more information about Jami and the Up&Up team, visit upandup.agency/team-culture.